A bit about me...
The name's, Amy. I'm an award-winning writer and Trauma of Money-Certified social good enthusiast based in Austin, Texas. I've made the violet crown my home base for almost 15 years, but work with clients all over the world. I have a deep love of alliteration, am proficient at penning puns, and enjoy collecting compliments about my DOG-ter, Gitzy.
I originally cut my teeth as a Media Relations Coordinator for an affordable housing nonprofit. For the past nine years, I've focused on helping a diverse roster of mission-oriented organizations broadcast their message and craft communications for their communities. Whether copywriting for national non-profits like Susan G. Komen, curating content for kingpins like Google Play Music, or getting techy with the likes of Dell Education and HP Sustainability, I'm reliably enthusiastic about purpose-driven, humanitarian-centered work and love championing social entrepreneurs and social good causes. Noteworthy bylines include Forbes, AMEX Open, Teen Vogue, Southern Bride, Texas Lifestyle Magazine, Industry Today, and BBB Magazine.
I have also helped my nonprofit clients secure more than $2M in grant funding, and lead focused campaigns to expand the reach and imapct of their programs.
How Can I Help?
Putting pen to paper is my speciality, and I've wielded words in almost every direction:
Grant Writing
Thought Leadership Pieces
Press Releases
Content Marketing
Copywriting
Editing
Email Campaigns
Web Copy
Bios + Resumes
Case Studies
Client Personas
Ghostwriting
Need the gift of gab? Let's connect! howdy.profusion@gmail.com, 512-938-8756, LinkedIn
Featured Articles
Want to do a little light reading? You've come to the right place.
"10 Ways Businesses Unknowingly Break The Law"
How is it that so many businesses and entrepreneurs unknowingly break the law, especially when they’re just starting out? (Ghost written on behalf of Eric McGehearty, CEO and Founder of Globe Runner SEO)
"Austinite’s Journey from Fortune 500 Executive to Memory Collector"
Kim Gorsuch has built a business out of preserving other people’s memories. An Austinite with an affinity for storytelling, Kim left her role as Vice President at a Fortune 500 Company to found Weeva after a powerful moment of clarity.
"9 Ways to Get Motivated and Stay Motivated"
Some experts believe it takes the same amount of motivation to will ourselves out of bed on an early morning as it does to move forward on a major goal. Don’t believe it? Try out these nine simple motivational tactics designed to keep you oriented in the direction of your dreams.
Additional Writing Samples
My copywriting takes many forms. These are just a few. Want to see samples around a particular subject? Just ask! I've worked with clients of all variety from nonprofits + digital marketing agencies to DEI organizations + wellness companies.
Social Media
Paula Page PR
Paula Page PR is a boutique public relations agency specializing in impactful media for clients in health, wellness, biotech, philanthropy and more. Once upon a time, I helped build a starting point for the team to begin engaging on social media, using clever copy and content to captivate potential clients.
Website + Copy
Be YOU!
Be YOU is a research-informed, evidence-based Social Emotional Learning (SEL) curriculum for LGBTQ+ youth that helps them take care of their mental health. I helped my nonprofit client create a full-scale marketing plan for this social entrepreneurial program to increase the organization’s earned income. Website and copy created by yours truly.
Email Campaign
One Affiniti
OA is a leader in Channel Marketing. I write custom content around topics like diversity and accessibility in the classroom, ensuring educational partners like Google Education and Dell EDU have think-pieces designed and executed to increase revenue and up-level partner marketing programs. The copy is written with emapthy and intention with supplemental links to enrich its content.
Trauma of Money-Certified Facilitator
Soothing scarcity…
Trauma of Money's Professional Pathway certifies me to integrate the Trauma of Money Method into my current offerings. The TOM Method is a spacious approach to trauma healing and financial security by decreasing shame and increasing discernment.
Want to compassionately explore the psychology of scarcity, societal/systemic and generational/relational trauma—and how to begin healing them in yourself or your organization? Let’s chat.
The Wendigo Takes All: When Psychoanalysis Went Sideways
My final reflection and integration piece…
If Edward Bernays is the father of Public Relations, Robin Wall-Kimmerer could be considered the mother of biomimicry. Explore how the spaciousness and generative power of generosity wields quiet power over our insatiable consumer culture.
My Clients
This is a collection of copywriting clients and folks for whom I've supplied snappy web copy, marketing collateral, social media content, SEO services, and the occasional wordy witticism.
Testimonials
Andrea Kinnison, Content Strategist at Volusion
“I’ve hired Amy for a number of writing and editing projects at my company, and there’s a good reason we keep coming back to her! She’s an incredibly talented, relentless worker who is able to compose and edit high-quality content about a wide variety of topics.
Everything Amy submits is polished, well-written, and well-researched. Even when I’ve given her last-minute topics or assignments about niche subjects, she has consistently pulled through on time with fantastic content. I would highly recommend hiring her for any of your writing or editing needs.”
Katie Decker, Freelance Senior Art Director at The Estée Lauder Companies Inc.
“Amy is a pleasure to work with. I found her writing style imaginative and witty. While we worked together, she was readily available, never missed a deadline and was always willing to meet in person which made the project a breeze. I would definitely use her writing skills again and because of her broad range of writing styles and experience, I highly recommend her to others!”
Cody Vaughan Sharp, Marketing Manager - Style AI at Amazon
“Amy is a very professional and driven Communications Specialist. Her quality of writing and communication skills are among the best available. I watched her tackle a wide range of topics and industries while never settling for anything but the highest quality of work. Her ability to compose eloquent and well researched material is proven through her client satisfaction. She is continuously wanting to improve her skills and knowledge so she can further understand what will deliver the desired results for clients. Whether I needed a press release, blog post, industry article, website content, or interview, I knew Amy would deliver a premium piece of content that also integrated our need for SEO elements.
She is always a pleasure to talk with and influences others to try their best at everything they do.”
Jean Scheid, Inbound Marketing Manager at Don't Have Time to Write
“Amy is absolutely at the top of the freelance writing game. Her words are so musical even for the blogs she writes for me on uninteresting, boring topics! I’m so glad to have her as part of my writing team and she’s always up for any assignment with quick turn-around. Errors? You won’t find any. She is also a dedicated researcher and quick to point out something she finds iffy. I hope Amy has a long-term relationship with my company!”
Tolly Moseley, Senior Strategist at Paula Page PR
“Amy Haley is the kind of employee that any boss in a creative field dreams about: Enthusiastic, timely with her deadlines, imaginative, and incredibly self-starting.
I’ve worked with Amy as a music contributor to Austin Eavesdropper, and for almost every post she wrote, she provided a playlist, a write-up of the playlist’s theme, and in some cases, a band interview. Amy initiated almost every single post HERSELF, without waiting for me to assign one to her — and they were always in line with Austin Eavesdropper’s core demographic and readership, not to mention written in Amy’s lovable, signature style. This is a testament not only to Amy’s passion (she loves to highlight and promote quality musical talent), but also a testament to her professional drive. Also, I am constantly amazed by how effectively Amy networks, from setting up meetings with various media outlets to grabbing coffee with entertainment-based PR firms! A person like this is lucky, because she could go either the media route or the PR route, having a skill set in both — and either field would be immensely lucky to have her. This is a future star in the music industry that any business would be wise to snatch up ASAP.”
Jill Smith, Owner at Made It Records
“Amy has been a valuable asset to our PR and marketing needs at Knuckle Rumbler and with God Des and She. Not only is she a hard worker, but she is trustworthy and follows through on all her projects. She is also a researcher, and is constantly finding new and creative ways to help market and find relationships beneficial to the client. Her initiative and attention to detail has made her a natural in the PR field. Her work ethic and positive attitude has made her a pleasure to work with. She is great!”
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